Hungarian online retail sales reached HUF 1 046 billion (€3 018 million) net in 2020, crossing the 1 000 billion psychological barrier for the first...
One year of e-commerce in Hungary: what and how did we buy online?
We ordered online more often in 2020, we preferred to pay cashless, have it delivered by courier and the most popular category was clothing, but...
What makes Hungarian e-commerce special?
When entering a market in a different country it is always important to collect relevant data about the market and the potential target group, while...
Black Friday 2020 in Hungary: even COVID cannot stand in its way
Recent e-commerce trends in a research by Reacty Digital & LogiNetThe 2020 festive season is fast approaching, so Black Friday promotions will soon fire up...
Hungarian e-commerce can take to a new level
Domestic Hungarian online retail turnover reached HUF 781 billion (€2 265 million) in 2019, an increase of 17 percent compared to the previous year - according...
Hungarians order more frequently and in larger quantity online
Most people still consider online shopping from Hungary to be safe, but they try to avoid using cash and the popularity of foreign online stores...
“This is how you operate” – a survey among Hungarian webshops
Two-thirds of the companies operating online shops would prefer to develop further, but most of them are clueless about where to start, according to the...
More people order food online because of the coronavirus
More than a third of internet users would order food online because of the coronavirus, which could double the proportion of those who shop online...
Strategic planning is key to a successful online store
What is the role of marketplaces in Hungary, what do the multinational players think are the most important differences between each market? Why thorough planning...
How Hungarians behave when they encounter a special shopping period
Many people check prices before buying and claim to avoid impulse buying. However, sometimes they are seduced, and some say that there is no discount...
